Our creative talent has collaborated extensively with Bumble Bee Seafoods, and delivered on a wide range of content and creative services. The nature of this ongoing relationship allows for deeper understanding of the brand and its products, which allows us to deliver targeted campaigns.
Attaching internationally renowned yoga personalities to products featuring simple and healthy ingredients, Bumble Bee brought the idea of active lifestyle to center stage with the “Tuna Strong” campaign. Along with the social and display media, original content was created to promote the campaign on the official website.
The "Tuna Strong" social campaign featured a breadth of custom content, including a video series hosted by the influencers that promoted engagement and sharing. Health tips and family recipe suggestions drove viewers to the website to learn more and purchase products online.
We shot commercials to promote SuperFresh, Bumble Bee's premium frozen seafood product tailor made for busy, young professionals. The assets we created were used within a targeted digital media campaign.